Randi Scheuerman is a powerhouse. Among her clients and colleagues, she’s well-known for her mentality of “good enough, isn’t good enough,” and everyone she meets can’t help but respond to her intelligent and caring personality.
As a mom of three, Randi has a fantastic ability to roll with any situation with seemingly unlimited energy that allows her to switch effortlessly between a real estate professional’s various roles and those of a mom and wife.
She’s one of those people who can move a hundred miles a minute yet always takes the time to be fully present with the person in front of her.
These are just a few of the reasons we were so excited to have Randi join our team last year. As a testament to her personality, when we met, she had just run in the door from a meeting and made sure to be on time for our video call before she even was able to take off her jacket!
We’re so happy to have you on the team! What was your motivation for making the switch?
Well, I started in real estate 14 years ago, so I’ve seen the industry change a ton in that time. I also really love to do everything well, so when we had children, I put my focus on them. That was seven years of my life well spent, and now that my youngest is old enough, I felt like it was time for me to get back feet-first into real estate!
I had been yearning for more of a team environment after so many years working by myself, and it’s been the best decision I ever made! I love having like-minded people to bounce questions and ideas off of. This happens a lot, especially in the last year with such a shift in how we do things in the real estate world and the digital age pace. It’s always nice to have other people there!
We are hearing so much about a hot market right now. Have your tips for clients changed at all?
Yes! Finally, it’s a different conversation I’m having with clients. For so many years, it wasn’t the most uplifting conversation, especially for sellers who may have purchased in peak times and were facing the impact of getting lower returns than they expected.
Conversations with sellers now are much happier, and it feels good to give them good news and positive numbers. Of course, a hot market comes with its own set of challenges. Selling may be easier, but that also means buying has become more challenging. So, I’ve had to adjust that side of the conversation.
I’ve found the most important aspect is creating a road map to accomplish what the client needs with their sale or purchase. I have a very well-laid-out plan that we follow so that my clients feel completely prepared, and they know that even though there will always be hiccups, there are no unknowns along the way.
I think that confidence and transparency are key to moving through even the most complicated process.
What is your target market, and have you noticed their needs changing over the past year?
I find I gravitate to people who are like me, so I’ve taken on the market of young families. There are specific things that might work in a house for a couple or older children that just wouldn’t with younger kids, so I always have my eye out to get them a home that works with them, not against them.
The biggest thing is often finding that family-friendly neighbourhood. You want that safe place with good neighbours. Of course, some areas are easier than others because we also need to balance so many other factors for each client.
More people are also asking for not just what’s inside but what’s outside. They want space and larger yards. Right now, we have to be so careful with our socialization, so the right yard and garage make that easier and so has become more important for buyers. That means there is a bit of extra pressure on sellers to create great outdoor spaces as well.
Have your goals for this year changed?
It’s so funny; they have 100% changed, which I did not expect at all. When I was setting my goals at the beginning of the year, I thought I was already reaching for the stars, and it was going to be the “year of me.” I set myself some super-high targets, and then I blew them out of the water in the first month.
It was shocking to me, but Calgary in general, has been begging for the market to turn around, and now we’re there. I’m so thankful for everything and that I get to be a part of such an exciting time in real estate.
Of course, in the last month, I also got to create a bigger goal for myself than I ever thought possible, so that’s pretty exciting! I’m always so focused on achieving whatever my clients want that my energy has seemed to grow with the market, and now I get to help more people, which is a pretty cool feeling.
Okay, give us your number one tip fora buyer or a seller right now.
Hmm, good question! I’d say for both buyers and sellers, make sure you are working with someone who can advocate for you and who will go out of their way to get you what you need to be accomplished.
Now more than ever, in this type of market, it’s really obvious if someone isn’t doing that as you’ll lose out on offers or not get the house you want. That bit of extra work will get you to your homeownership goals, so it’s worth finding an agent who is willing to go the extra mile for you.
Like Randi, we love helping buyers and sellers navigate the sometimes complicated real estate world to reach their homeownership dreams. If you’d like to connect with Randi, or any of our other REALTOR®s, reach out to book a virtual coffee today.
The Chamberlain Real Estate Group specializes in working with agents who have an existing business. They want to add leverage to what they are doing to help more families transition in Calgary.
Learn more and find out how you can be a part of our team!